Beginner Internet Business Podcast
 

This Friday morning, David Dutton stopped by for an in-studio visit. I've never had an in-studio guest on the show, so I was pumped to be doing this. I hooked up my inexpensive Behringer XM8500 mic to the sound mixer for David and it sounded great!

David was the guest speaker this week at our August Internet Marketing Meetup Thursday night.

David's topic this month was The 4 Step Method for Building a Successful Online Business. For those that don't know David, he lives and breathes exactly what he teaches. David has created successful niche websites in both the travel and the greeting card niche. David gets 54,000 visits to his coolestplacestovisit.com website and generates a very nice monthly income from Google adsense from it.

You can get a copy of David's 4 Step outline at www.bibpodcast.com/141

Direct download: episode141.mp3
Category:internet marketing -- posted at: 12:32pm EDT

This week we had the opportunity to interview John Milanoski, founder of the Customer Advantage. John is an internet marketer who's best known for his Marketing Millionaire training system. John will be talking about his background, and what led him start the Customer Advantage, a company that provides members with special discounts from local businesses.

In many ways it's similar to know brands like Groupon and Living Social but John will be sharing some of the unique advantages that TCA offers. 

Direct download: episode140.mp3
Category:internet marketing -- posted at: 3:17pm EDT

On our midweek segment, I talk about marketing products that people want, not just need. I've heard a saying before that goes something like this - "You can make a living selling something people need, but you can make a fortune selling what people want."

Think about it;  What do people get more excited about - needs or wants? Sure, they'll spend money on things they need, as we all do but notice they'll also look for them at a discount. You take your car in for an oil change and find out that your two front tires need to be replaced - A need.It's not something you want to spend a fortune so you shop around for the best deal around town. But when it comes to things people really want, they'll usually pay a premium for quality.  

An avid golfer never looks for the cheapest set of golf clubs he can find. A backpacking enthusiast will not even think about taking a chance at the lesser expensive hiking boots if he's unsure of the quality.

When targeting a niche for your next information product or affiliate site, don't just look at keyword competition alone. Think about your topic. Are people passionate about it? Is it something they are willing to spend a lot of  money on? What is the income level of those who are purchasing?

Don't just sell a need; sell a passion.

To catch our weekly podcast show blog and get a free copy of audio program, The Beginner Internet Business Plan, visit us at www.bibpodcast.com

Direct download: episode139.mp3
Category:internet marketing -- posted at: 10:48am EDT

One of the most powerful tools for internet marketers and product developers is the mind map. A mind map is just a simple way for organizing your ideas in a visual format.

I've always found outlines to be boring. I'm visual, so I like to see graphic diagrams laid out in front of me. Some can get very detailed, while others are simple. I've scratched quite a few mind maps for past projects on scrap pieces of paper and greasy napkins.

Today, Russell and I will be talking about how we use mind maps for project planning as well as the software tools we use for mapping out projects online.

In addition, I've included a video excerpt on mind mapping your next information project from our DVD, Creating and Selling How-To Information on Amazon.

In addition this week, we'll be answering questions related to Wordpress, Kunaki Fulfillment, SD cards for HD video and more!

Direct download: episode138.mp3
Category:podcast -- posted at: 2:15am EDT

This week we are joined by Jason Matthews, author of How to Make, Market and Sell Ebooks - All for FREE. I came across Jason's book this past week on Amazon and ordered the Kindle edition.  After reading through it, I'd suggest without hesitation that anyone wanting some great marketing advice for selling more ebooks online should grab a copy.

As a self published author, Jason shares his own experience of learning what works and what does't when it comes to self publishing. Jason made plenty of costly mistakes in the beginning; like spending close to $2,000 to mail out 150 copies of his novel to bookstores across the country without getting a single response.

Over time, Jason discovered the best marketing strategies are actually free. Setting up a blog or using other social media sites and online forums don't cost a dime. In this interview, you'll hear how Jason has implemented those tools and strategies to sell a ton of ebooks.

Direct download: episode137.mp3
Category:podcast -- posted at: 2:21am EDT