episode 166 - How to Increase Your Email Open Rate: Interview with Award Winning Copywriter Sean McCool

This week we were pleased to have award winning copywriter Sean McCool stopped in for an interview. Sean works directly with one of the largest information publishing companies on the planet - the $800 million Agora Inc.

We had the privilege of having Sean speak at one of our local marketing meetups this past week and of course it was so great that I asked Sean to come on the show this week to talk about the same topic - "Strategies for Increasing Your Email Open Rate".

On this interview, Sean will be  sharing:

• The 5 phases every market goes through and how to tailor your message to each.
• The biggest misunderstanding aout marketing and the truth about what makes buyers buy.
• Seven subject line formulas guaranteed to boost open rates
• Why standing at the checkout line at your grocery store could help to increase your online sales
• and much more

If you're looking for some killer strategies to boost your open email open rates, don't miss this week's show!

For more weekly online business tips, visit us at www.bibpodcast.com